Blog
How to Get Rid of Writer’s Block Once and for All
Are you someone that experiences writer's block from time to time? There are more than 31 million active bloggers in the United States that post at least once a month. Despite the popularity of blogging, writers on the internet are not immune to having writer's block...
How to Get Your Blog Noticed: 3 Strategies to Increase Traffic
Are you wondering how to increase blog traffic on your website? If so, you aren't alone! There are more than 440 million blog posts on the internet — a number that's expected to grow moving forward. Needless to say, the sheer number of blog posts on the web can make...
The Importance of Marketing Keywords for Business Growth
Organic traffic generates 40% of revenue. Using certain marketing keywords will help you grow your business beyond your wildest dreams. In the United States, around 15% of active web users conduct at least one search per day. Keep in mind that millions of Americans...
What the Best LinkedIn Profiles All Have in Common
Are you looking for ways to make your LinkedIn profile stand out? There are more than 177 million LinkedIn users in the United States alone! LinkedIn has an active monthly membership of 48.1 percent of its user profiles. This makes it a great way to network with other...
Why Social Media is Important for Your Small Business
Gone are the days when small businesses could advertise in the phone book and rely on word of mouth. In today's world you have to meet your clients and potential customers where they play in cyberspace. Besides the obvious assumption that everyone is online all the...
As a small business owner, you wear many hats and juggle all aspects of your operation every day. Making the commitment to engagement on social media can be a bit overwhelming. I can help you get organized, and you also may be looking at some other tools to assist you...
Social Media Policy for Employee Personal Accounts
Social media is by its very definition “social.” An effective strategy includes interacting with others, and the more individuals you have connecting with your business and sharing your content the better. If you are actively promoting your business online, it is a...
Playing in the Google Sandbox
The cornerstone (and lionshare!) of any small business marketing campaign is a coordinated effort to rank in Google search results. While the numbers seem to change daily, experts do agree that people use Google about 65% of the time when searching on the internet....
Creating Authentic Conversation on Social Media
As a small business owner, I am sure you have been contacted by marketing firms trying to sell you a very expense service so their team of “experts” can manage your social media campaigns. They make promises of sharing, liking, and commenting on your behalf and may...