Blog
Political Social Media Posts
The internet has been abuzz with the #scotus ruling giving every American, regardless of sexual orientation, the right to marry a person of their own choosing - including one of the same gender. So yes, gay marriage is now legal in the United States. I have watched...
Three (3) Ways to Fire Up your Social Media Accounts
Take a look at your small business’s social media accounts, your Twitter, Facebook, G+, LinkedIn. How do they appear? Does your small business have a coherent online branding? Multiple accounts, logos, and general inconsistencies can make your online presence appear...
How to Advertise on Twitter
First we had Google Adwords (and a bevy of other pay-per-click (PPC)) campaigns. Then Facebook launched an advertising platform that has small business owners paying for Likes and clicks to websites and/or landing pages. It should be no surprise that Twitter have...
Benefits of Using Twitter Lists
Twitter is a great way to share exciting news and information about what your small business is doing. In just a few tweets you can discuss new projects to engage and attract followers and potential clients. However, it can also be used to help your business stay...
Behind the Scenes of Your Social Media Consultant
It goes without saying that if you are in the market to help small business owners you best provide a huge bang for the bucks they are paying you. My ideal client gets that, appreciates the work that I do, and most importantly, enjoys the sweet smell of success once...
Branding…Again?
My website was 6 months old and I was off and running. I had a few monthly clients, was booked with individual consulting appointments, and I subscribers were rolling into Your Social Media Hour. I was consistently networking, establishing great relationships,...
How to get the Buzz….
Just about every single day I am asked by a small business owner... "How can I create buzz about my business?" And my response is always answered in the same way "you need to put yourself and your business out there, everywhere, in a big way." As a social media...
Stop Saying “Thank You!” on Social Media
And start the conversation! I realize Miss Manners herself would have a heart attack with that statement, but I have to say, I am really sick and tired of watching so many small business owners, authors and personalities just say thank you when I share something on...
The Where of Your Social Media
Where are my clients hanging out on the internet? When you are thinking about setting up a social media presence, the "where" is of course a bit part of it. Where to set-up your profiles should be entirely determined by "where" your clients and customers (as well as...