How Do I Get More Followers on Twitter?

How Do I Get More Followers on Twitter?

Activity Breeds Activity The goal of social media is to connect with your core audience.  Social channels give you the opportunity to reach potential and current clients/customers showcasing your talents and expertise.  Most importantly, you create a conversation and...
Building a Social Media Presence, One Step at a Time

Building a Social Media Presence, One Step at a Time

Thinking about getting your small business social media started while still running the rest of your business?  This can seem like an intimidating amount of extra work. But taking it one day at a time can help you slowly build your online presence. However, be warned,...
Building a Social Media Presence, One Step at a Time

Political Social Media Posts

The internet has been abuzz with the #scotus ruling giving every American, regardless of sexual orientation, the right to marry a person of their own choosing – including one of the same gender.  So yes, gay marriage is now legal in the United States.  I have...
Building a Social Media Presence, One Step at a Time

Three (3) Ways to Fire Up your Social Media Accounts

Take a look at your small business’s social media accounts, your Twitter, Facebook, G+, LinkedIn. How do they appear? Does your small business have a coherent online branding? Multiple accounts, logos, and general inconsistencies can make your online presence appear...
Building a Social Media Presence, One Step at a Time

How to Advertise on Twitter

First we had Google Adwords (and a bevy of other pay-per-click (PPC)) campaigns.  Then Facebook launched an advertising platform that has small business owners paying for Likes and clicks to websites and/or landing pages.  It should be no surprise that Twitter have...