The Gardella Group
Artificial Intelligence Policy
At The Gardella Group we do not use Artificial Intelligence (AI) for any content writing or engagement activities. Full Stop.
As our client we protect the authenticity of your digital presence. We do not risk any aspect of the trust you impart to us. Given the well-known risks of using AI in marketing including (but not limited to) accuracy, ethical and copyright infringement we would never put your business at risk. Additionally, the recent Google algorithm update clearly indicates that AI-generated content will not display or count in search results. Our goal is to have you rank on the first page of Google.
Content Writing: We guarantee to our clients all content is written by humans and based on our research of your business, brand, and ideal client profiles. We do not use any AI for articles, blog posts, social media posts, newsletters, or website articles.
When we create any content for our clients we assign the copyright to you. When content is written by AI that platform holds the copyright to articles it wholly writes. Additionally we create content that is then shared to include original ideas written in your brand voice.
Additional Client Work: When we like, comment, share, and share to stories your content and the content of others that is also done by a human.
If at any time we believe that your digital marketing strategy would be safely enhanced (such as image creation) that will be done in close consultation with your staff.
Why we have this policy in place:
- With the latest update the Google Algorithm is now discounting content writing by AI.
- AI writing only uses information that already exists on the internet and does not allow for the creation of unique ideas.
- There is a high risk and high probability that plagiarism and copyright infringement are violated as AI aggregates information it finds putting your business at great risk.
